Is email marketing dead?
In the UK, each pound spent on email marketing has an ROI of 38 pounds; in the US, it’s $44 (compared to ROI of £21 for social media).
Consumers still prefer to get information by email. In fact, there is expected to be 5.6 billion email users by 2019!
While people are going on social media detoxes, and algorithms keep tightening your organic reach, email remains the most effective way to reach, engage with and sell to your audience.
Create welcome email sequences that sell
Welcome emails are incredibly effective: on average they generate 320% more revenue than other promotional emails.
When people sign up for your list, they do it because they have a specific problem or need that your product can solve. Use a welcoming sequence to nourish your connection, establish yourself as an expert and of course, sell your products.
The future of marketing
Contradictory to rumors, email marketing is far from dead. Both B2B and B2C companies report that email is still one of their most effective marketing channels, delivering the highest ROI.
- Also, 73% of millennials identify email as their preferred means of business communication. So it’s safe to say that email marketing is very much alive and kicking.
One of the most influential channels
Email is the third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders.
Use automated email campaigns to turn cold leads into clients.
most effective channel for b2b Sales
59% of B2B marketers say email is their most preferred channel in terms of revenue generation. Business professionals check their email at least once a day.
And the best thing is that your email will land right next to emails from their colleagues, partners and managers. This means your audience is in a completely other state of mind than when they are on social media.
Get more out of social media
Email subscribers are 3.9 times more likely to share your content on social media than people who came through another channel!
And while organic reach for social media is dropping radically, you can use email marketing to boost your reach by, for example, promoting your posts through email.
I help businesses get clients in their sleep through email marketing.
I’ve helped my clients sell out their programs and generate over $4,000 in only 10 days.
Best part? They are using the same sequence over and over again, effortlessly growing their business.
6 years working in marketing has taught me that every business needs an email marketing strategy.
Because email is the most effective way to sell your products.
What my clients say about me
“In one session with Stasja, I received over 20 clearly defined modifications for my email sequence to improve engagement. In less than a week, her guidance over doubled my open rate, and new subscribers began responding to my emails… for years I would include a call to action for a response, and to no avail, CRICKETS! This woman is top of her game. I actually enjoy crafting emails these days!!”
Alana Lackey Fornet
Intentional Health for Women
“My course was sold out in just a week and a half. My initial goal was two months!
Were it not for Stasja, I would never have launched a course so quickly, and the seats would definitely not have sold out so rapidly. If even.
Furthermore, Stasja is an enormously kind and sweet person. Had I not paid her for her work, it would almost have felt like I were getting help from a very good friend – because it just feels so enjoyable and safe working with Stasja. I hereby give her my warmest recommendations!”
Intuitive Balance Babes
“Stasja and I had a feedback session, in which she reviewed my entire automation process.
Stasja was extremely thorough and I gained so much more than I expected from the experience.
Besides providing well-done headlines, layout and content, Stasja also gave me ideas to expand
with three more email sequences.
I also ended up selling my course via the email series, which in turn has delivered ROI several